Resources

Marketing Tactics List

Below is a list of marketing tactics. The top row has categories. The second row gives a d...

Do You Know To Whom You Are Selling?

What are the characteristics of the people you are selling to? Have you spent time to answ...

Are You Selling What Your Customers Want?

Maybe you started your business because you had a great idea. Maybe you wanted to share yo...

Why You Must Know Your Target Market

Sometimes an idea for a business starts as a passion. Sometimes it starts as a way to solv...

Are Your Goals Supporting Your Business?

Goals are essential to focus your business and make it grow. It's like having a target to ...

What is the biggest challenge facing entrepreneurs?

Recently one entrepreneur-focused website asked members to share their biggest challenges....

How's Market Research Different From Marketing Research?

Market Research is the gathering of information about the market in which a company is ope...

What’s Marketing Research?

Some people draw a distinction between market research, that is , learning about the marke...

Do Your Customers Care if You Listen to Them?

Many companies are aware of the value of talking to customers or potential customers to ma...

When to Talk to Your Market… Or Not!

Consumer-based marketing research should be done when there is a business question that di...

How to Do Consumer-based Primary Marketing Research

The six steps to conducting a consumer-based primary marketing research project are: 1. D...

How Well is Your Business Supporting a Life You Love?

You’re in business for yourself. That means you have all the flexibility you could want ...

A Business Trick You Learned as a Child

There are basically three ways to get more business:

• Find new customers and ...
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